Based on recent job postings on ZipRecruiter, the Internet Marketing Analyst job market in both and the surrounding area is very active. People working as an Internet Marketing Analyst in your area are making on average $58,316 per year or the same as the national average annual salary of $58,316. A Web Marketing Analyst analyzes and documents search engine marketing (SEM) efforts and search engine optimization (SEO) performance for organization web sites, and evaluates the effectiveness of the online marketing campaign; Contributes to the development and implementation of website advertising, promotional strategies, and search engine optimization; Identifies, analyzes, and interprets Internet Marketing Analyst Job Description and Salary. The duties of an internet or web marketing analyst are diverse, and include the collection and interpretation of data regarding consumer behavior online, the development and implementation of online advertising and promotional strategies, website analysis and search engine optimization.